Beleza Natural Brand Expansion Case Memo

 

THIS CASE MEMO DEMONSTRATES

  • Customer segmentation, Jobs-To-Be-Done thinking, and market expansion analysis

  • Product portfolio strategy, product-led growth, and life cycle thinking

  • Value proposition development, competitive positioning, and messaging strategy

  • Go-to-Market planning, channel strategy, and launch readiness

  • Strategic prioritization, revenue-driven decision making, and cross-functional thinking

  • Executive storytelling, strategic synthesis, and stakeholder communication

PDF files-Beleza Natural Expansion Case Memo-Background and Recommendations
PDF files-Beleza Natural Expansion Case Memo Recommendations continued
Pdf file-Beleza Natural Expansion Case Memo Appendix -SWOT Analysis-Jobs-to-Be-Done
PDF Beleza Natural Expansion Case Memo Appendix -Customer Based Brand Equity Pyramid-Hierarchical
PDF Beleza Natural Expansion Case Memo Appendix -brand association map
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